Anthems / Sizzle Reels / PSAs
Q: What do HBO, CNN, TIME Inc, Warner Bros Film & TV all have in common? A: They tell stories that help people define themselves.
[creative director, writer]

Taking things to the next level…
[CD, writer]

[CD, writer]

The biggest myth about poverty is only the poor suffer from it. That reframe became the basis for Robin Hood's most donor-centric fundraising film yet. If we all lose when 1.8 million of our neighbors are left behind, we all win when they're not.
[CD, writer]

Picture an investment group for companies that define culture…
[CD, writer]

Redefining the relationship between the Museum of the City of NY and its audience…
[ECD, writer]

With less than 1/3 the previous year’s budget, increased FB traffic over 600%, YouTube content shares by 2,000% and Twitter engagement by 1,100%.

Entertainment Weekly praised these “stunning” anti-gun PSAs brought to life by high profile celebrities like Allen and Albert Hughes and coproduced by HBO and the Warner Music Group calling them “blunt and effective because they succeed first as art.”
[CD, writer]
